Crowdsourcing

Discover the impactful ways crowdsourcing – the practice of engaging a ‘crowd’ or group for a common goal, often for innovation, problem solving, or efficiency – is being applied on many different levels and across various industries.

How to Best Use Crowdsourcing in Retail and E-commerce

How to Best Use Crowdsourcing in Retail and E-commerce

Crowdsourcing can be a powerful tool for retail and e-commerce businesses to leverage the collective intelligence and creativity of their customers, plus the broader online community. Few brands have exploited its benefits to the degree of the LEGO toy company. It...

Revolutionizing Enterprise SaaS: The Power of Crowdsourcing

Revolutionizing Enterprise SaaS: The Power of Crowdsourcing

In the ever-evolving landscape of Enterprise SaaS, innovation is the key driver of success. One approach that has gained significant traction is the integration of crowdsourcing, the dynamic method that taps into the collective intelligence of a diverse group of...

AI + HI Technology in Practice: Volatile Real-world Applications

AI + HI Technology in Practice: Volatile Real-world Applications

In January 2024 we were excited to announce this year's theme “The Age of HI + AI” which will see the fusion of human intelligence with machine capabilities, propelling us into new frontiers of collective intelligence. This Crowdsourcing Week blog takes a look at...

How To Power Decentralization Through Crowdsourcing

How To Power Decentralization Through Crowdsourcing

Crowdsourcing can be a powerful tool for decentralization because it allows for the distribution of tasks and decision-making to a large group of people, rather than relying on a centralized authority. The benefits of crowdsourced decentralization include a greater...

How To Use Collective Intelligence To Help Employees Quit Smoking

How To Use Collective Intelligence To Help Employees Quit Smoking

We can look forward to a deeper partnership between human and artificial intelligence in 2024. Collective intelligence will increasingly solve complex challenges that require both AI’s pattern recognition abilities and a deep human understanding. Take our post “Why is...

Crowdfunding For Causes Does More Than Raise Money

Crowdfunding For Causes Does More Than Raise Money

The crowdfunding platform GoFundMe recently announced it had broken the $30 billion barrier for the total amount of money people have raised on it. We are all quite aware of the multitude of individuals who have asked for donations to help pay medical bills, education...

Announcing Crowdfunding for Justice and to Protect Civil Liberties

Announcing Crowdfunding for Justice and to Protect Civil Liberties

A crowdfunding campaign looks well on the way to reaching its target of AU$140,000 of donations to fund the post-production (editing) of a film. The film in question is a documentary called “Free The Truth: Free Assange.” Its purpose is to raise public support to...

Top 5 Toy Innovations Crowdsourced by LEGO IDEAS

Top 5 Toy Innovations Crowdsourced by LEGO IDEAS

Crowdsourcing is basically putting questions or tasks out in the open to a large group of people to receive their input for the sake of innovation. Toy bricks company LEGO is included in most search results of global companies that use crowdsourcing. After finding...

Top 5 Ways Crowdsourcing is Transforming the Workplace

Top 5 Ways Crowdsourcing is Transforming the Workplace

Crowdsourcing is having an ever-increasing impact on businesses. That’s whether an established company is integrating crowdsourcing into its processes, often through accessing collective intelligence, or a new business is based from the outset on crowdsourcing...

Why Crowdsourcing is the Key to Uncovering Cybersecurity Threats

Why Crowdsourcing is the Key to Uncovering Cybersecurity Threats

Finding and patching cybersecurity threats and vulnerabilities before cybercriminals take advantage of them is difficult but crucial. As the speed of cybercrime advances, it’s becoming all the harder to keep pace, too. Amid these rising threats, crowdsourced...

Crowdsourcing IPs For Stunning Ideas And Terrific Breakthroughs

Crowdsourcing IPs For Stunning Ideas And Terrific Breakthroughs

In our fast-paced and interconnected world, innovation is the key to staying competitive and relevant. Businesses, research institutions, and creative minds worldwide are continuously searching for novel ideas and breakthroughs to drive progress. One powerful approach...

6 Advantages of Crowdtesting to Enhance Your Software Quality

6 Advantages of Crowdtesting to Enhance Your Software Quality

Software testing is a crucial aspect of the software and app development process, ensuring that applications and systems work as intended and are free of defects. While in-house testing teams have been the traditional go-to for quality assurance, crowdtesting has...

Trends You Need to Know in the Creator Economy

Trends You Need to Know in the Creator Economy

In today's digital age, the Creator Economy is reshaping how content is produced, consumed, and monetized. With a growing number of individuals becoming content creators and innovators, the landscape is rapidly evolving. This Crowdsourcing Week blog explores the...

Unleashing the Power of the Crowd for CPG and FMCG Brands

Unleashing the Power of the Crowd for CPG and FMCG Brands

Packaged grocery brands operate in highly competitive markets where innovation and customer engagement are key. In various markets these products are often referred to as CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods). Whatever the product sector...

Humanizing your brand through crowdsourcing

Humanizing your brand through crowdsourcing

Crowdsourcing is a powerful tool to help humanize a brand, which enables a better customer experience. By involving audiences in a range of business processes and initiatives it’s possible to build a sense of community, foster a more personal connection, and boost...

The largest superpower? Crowds, and here is why

The largest superpower? Crowds, and here is why

With greater diversity also comes a greater collective intelligence Crowds can be a powerful force and can influence the outcomes of many events. Harnessing crowd power in business can bring disproportionate benefits. Unlike employees, a randomly drawn crowd does not...