With the advent of new communication technologies and networks on the Web 2.0, traditional work processes seem to be becoming increasingly obsolete. Crowdsourcing is one of the hottest trends in the actual business world and represents the new way of working: The working models of the future are no longer devised in the upper echelons of big business. They often occur among the very young in non-traditional settings. And sometimes putting this bit of “here” and “there” together leads to the same ideas.
Nadeem Ashraf
A Timeline That Shows How Big Brands Use Crowdsourcing
A couple of days ago, eYeka presented the first visualization of the use of crowdsourcing by brands over time. This interactive timeline, called Crowdsourcing by World’s Best Global Brands shows how the use of crowdsourcing has exploded since the early...
Crowdsourcing Contest Reveals the Hilton Brand
French reserachers Lobre & Lebraty say that the value of crowdsourcing lies in the innovativeness of ideas and in the authenticity of contributions. This post is about a specific case where crowdsourcing is being used by a company to get authentic market feedback...
How the World’s Top Brands use Creative Crowdsourcing
Crowdsourcing allows organizations to do just that: it allows organizations to find the most talented people in the world, to connect with them, and to deliver relevant products or to co-create engaging advertising content



