Quantum Marketing: Mastering the New Marketing Mindset for Tomorrow’s Consumers

Author:Raja Rajamannar

Editor’s note: As technology has continually evolved in the last several decades, marketing has had to change with it, evolving through four significant stages that build on the strategies and tools of the previous era. What happens next in the fifth stage,(…) Read more

About the Author

Raja Rajamannar, Chief Marketing Officer of Mastercard, shares breakthrough, frontier strategies to navigate the challenges marketers face to thrive in a modern business world that is changing with unprecedented speed and disruption.

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