Crowdsourcing is the new practice of harnessing collaboration for problem-solving, innovation and efficiency. It is based on loose and open networks of both amateurs and professionals powered by new technologies, social media and web 2.0
Changing Environments – Social Media turns into Social Productivity
The changing environment of the new economy, mobility of working environments, connectivity and social media has led to crowdsourcing being a 21st century practice.
“Everything you’re hearing about sharing economy, access economy, collaborative consumption, co-creation, collaboration, crowdfunding & open innovation all fall under Crowdsourcing. Technologies are fueling disruptive business models, and companies and enterprises can engage with their customers on a completely new level. Therefore for the first time we are seeing that Social Media as we know it is turning into Social Productivity.“