Can crowds be better than experts? Zenia Tata, Executive Director, Global Expansion, XPRIZE said, “Sometimes, yes. It’s not as much about finding FEW expert answers but finding MANY crazy ideas and vetting them into expert solutions.” She discussed the problem-solving potential of communities, and what XPRIZE hopes to achieve in India and Asia. In case you missed the #Crowdchat, here’s the recap.
How to Use Crowdsourcing in Advertising
Advertising is one of many business disciplines being disrupted by the ease of crowdsourcing input from a range of remote though specialist advisers and expert freelancers. This is largely, though not exclusively, in the areas of creative design and production. Ease...
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