“Desert wastelands absorb enough solar energy in six hours to power the world for a year.” I was amazed when I read this in Peter Fisk’s book Gamechangers about disruptive brands and businesses.
Other commentators don’t sound as positive about solar energy as a possible solution to 21st century energy challenges, such as an answer on Quora to this article’s headline question: “The energy in one gallon of gasoline is roughly the same as the solar energy striking a square metre of ground at the Equator, in clear weather, over the course of a week.”
I don’t know the size of the planet’s desert wastelands or the other details to check if both comments are talking about similar energy levels. Though without even trying to do any calculations it strikes me that seeking solutions to our energy challenges could require as much of a cultural and attitudinal shift towards a bottom-up recognition of the issues as it does top-down government and industrially inspired technological initiatives. Who knows, maybe the bottom-up approach at an individual level could be the solution, or at least a significant part of one?
This is part of the debate in store on the “Energy and Sustainability” day of CSW Europe 2016 on 24 November, in conjunction with our Premier Partner for the day Total, covering actionable topics in crowdsourcing, open innovation, the collaborative economy and crowdfunding that are increasingly rewriting the rules in every sector. It takes place November 21-25 in Belgium’s capital city Brussels. It will be a fascinating and fast-paced day – like all the others – with focused 20 minute presentations from leading industry experts and lively on-stage panel discussions. At refreshment breaks and end-of-day events delegates will be able to network with each other and speakers alike. Click here to see a full Agenda.
Crowdsourcing Week’s themed day covering Energy and Sustainability on Thurssday 24 November is a key element of the wider ranging CSW Europe 2016 conference. It’s where Europe’s thought-leaders and greatest exponents of the crowd economy will be, and you can be there too by registering for your tickets now.
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