In an era of instantaneous news updates and social media, traditional journalism has transformed, allowing ordinary individuals to become key contributors to the world of news reporting. This phenomenon is known as citizen journalism, or sometimes crowdsourced...
What can explain why crowdfunding works? Reward-based crowdfunding platforms like Kickstarter and Indiegogo are wildly popular around the globe. Every year, consumers use these platforms to transfer billions of dollars to help entrepreneurs and artists develop market...
Cyber threats are constantly evolving and becoming increasingly sophisticated, and the traditional model of cybersecurity is facing new challenges as organizations and individuals seek innovative solutions to fortify their digital defenses. An approach gaining...
Packaged grocery brands operate in highly competitive markets where innovation and customer engagement are key. In various markets these products are often referred to as CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods). Whatever the product sector...
Crowdsourcing is a powerful tool to help humanize a brand, which enables a better customer experience. By involving audiences in a range of business processes and initiatives it’s possible to build a sense of community, foster a more personal connection, and boost...
Reward-based crowdfunding platforms led by Kickstarter and Indiegogo have revolutionized the way entrepreneurs and innovators bring their ideas to life. Although both platforms began as platforms based on raising finance for arts projects, they soon expanded to...
With greater diversity also comes a greater collective intelligence Crowds can be a powerful force and can influence the outcomes of many events. Harnessing crowd power in business can bring disproportionate benefits. Unlike employees, a randomly drawn crowd does not...
Crowdtesting can be a valuable approach for testing and improving Internet of Things (IoT) devices and applications. IoT involves interconnected devices and systems from everyday household items to industrial machinery, that are connected to the internet and are...
Content marketing is becoming a more essential strategy for organizations to succeed. Creating and sharing relevant articles, videos, infographics, podcasts, and other media can grow your business as these catch people’s interest and build trust. Case in point, 80% of...
Space exploration, and the exploitation of more affordable access to “near space,” both provide tremendous opportunities for innovation. Mass data generated by new technology can be analysed by artificial intelligence faster and more robustly to provide meaningful...
Crowdsourcing is the practice of engaging a ‘crowd’ or group for a common goal — often innovation, problem solving, or efficiency. Crowdsourcing can take place on many different levels and across various industries. Thanks to our growing connectivity, it is now easier...
Data shows that, on average, 40% of users abandon a website if it takes more than 3 seconds to load (source: Toptal). Yet at the same time, digital product and service providers are continually up against time to bring their offerings to the marketplace ahead of their...
Crowdsourcing has been growing in popularity over the past few years as a way to harness the collective intelligence of large groups of people to solve complex problems or perform tasks that would be difficult or expensive to accomplish with traditional methods....
Crowdsourcing cognitive surplus refers to the practice of using digital technologies to tap into the free time and expertise of large groups of people in order to collectively solve problems or create content. People can share spare rooms through Airbnb, crowdsourcing...
Bitcoin allows anyone to transfer value without needing a trusted intermediary or depository. It contains an advanced scripting system that allows users to program instructions for funds. However, as the number of Bitcoin transactions has grown, some drawbacks to...
The gig economy continues to provide new opportunities for people to earn money, either from what can become a fulltime occupation, or a number of side hustles, from what they already own. One is an opportunity from Mode Mobile to earn money from your smartphone. Mode...
Influencer marketing is a hot topic. How big do you think the creator economy is? In 2023, an estimated $1.25 trillion will change hands through Social Commerce, and social media influencers will help sell products worth billions of dollars online. Influencer...
Data structures are essential for organizing and representing data in a way that allows for efficient storage, retrieval, and processing. Data annotation can be immensely helpful in various aspects of data structures, especially when dealing with large datasets that...
Who are the top 10 people in the crowdsourcing world? It will vary depending on different criteria that are used. We have looked for people who are or have been innovators in the sector, and have remained active in the crowdsourcing sector to influence, educate and...
Crowdtesting offers a flexible, cost-effective, and efficient approach to software and app testing, enabling companies to access a diverse pool of testers, obtain real-world feedback, and improve the quality of their products and services. As a result, it has gained...
As an Innovation Manager, Dessie Maliaka at HeroX constantly seeks new ways to create value for businesses while ensuring a rapid and positive impact on their sustainability goals. The world is facing critical challenges, and she wants us all to take shared...
Crowdtesting, also known as crowdsourced testing, is a modern approach to software testing that leverages a diverse and distributed group of individuals, known as the "crowd," to perform testing activities. Unlike traditional testing methods that rely on dedicated...
NFTs are unique and indivisible digital assets, making them ideal for representing one-of-a-kind items such as art, music, and collectibles. Whilst each NFT is unique, an NFT can also verify part-ownership of an item or asset. Company stocks and shares, and real...
Crowdfunding can be a powerful tool for independent filmmakers to raise funds for their next project, while at the same time also doubling up as a marketing exercise to build an audience and generate a buzz. Both Indiegogo and Kickstarter are international...