Peter RakersData Strategist, Cropland
Peter is born and raised in Antwerp, Belgium. He worked with a variety of international companies specifically in the life science sector, where he also held management and leadership positions such as Wyeth (now Pfizer), Bristol-Myers Squibb, Unilever and IMS Health. At Bristol Myers Squibb, he was a member of the international training group for operational effectiveness. At the Ratiopharm group, a leading generic manufacturer in Europe (now Teva), Peter was managing director of the group‘s Belgian operations until 2008. In 2009, Peter became an independent consultant with expertise in qualitative foresight methodologies. Peter helps clients achieving their vision, market differentiation and effective change with higher and middle management while supporting the alignment process throughout the whole organization. He was involved in several public foresight projects at the European Commission FP7 program and is active as a strategic foresight facilitator at private organizations. Peter is a certified coach and assessor for several coaching and assessment organizations. He gives middle and higher management trainings at the Brussels Airport Company and the European Patent Office. He is also an external consultant for the MinM and CEMS Programs at the Rotterdam School of Management and for CEMS at UCD Michael Smurfit in Dublin. Together with Geert Vromman, he founded Cropland in order to enable data driven decisions.