Can crowds be better than experts? Zenia Tata, Executive Director, Global Expansion, XPRIZE said, “Sometimes, yes. It’s not as much about finding FEW expert answers but finding MANY crazy ideas and vetting them into expert solutions.” She discussed the problem-solving potential of communities, and what XPRIZE hopes to achieve in India and Asia. In case you missed the #Crowdchat, here’s the recap.
How to Best Use Crowdsourcing in Retail and E-commerce
Crowdsourcing can be a powerful tool for retail and e-commerce businesses to leverage the collective intelligence and creativity of their customers, plus the broader online community. Few brands have exploited its benefits to the degree of the LEGO toy company. It...
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