For the next #CrowdChat we turn our eyes toward the sky for a discussion with the CEO of one of the most innovative and disruptive airlines in the industry, AirAsia X.
Azran Osman-Rani was appointed AirAsia X CEO in 2007, at the impressive age of 36. Under his leadership, the fast-growing carrier has become Asia’s leading low-cost long-haul flight provider by breaking industry conventions and developing innovative revenue sources and services. Beyond low fares (a quick search for roundtrip Singapore-Kuala Lumpur turns up a flight for 65 SGD, or just $52 USD), AirAsia is globally-recognized for listening to its customers—and its employees. The airline launched the industry’s first social CRM platform, Ask AirAsia, and recently introduced BRAIN, a crowdsourcing platform among its employees to spur new ideas for products and revenue generation.
Join us as we talk with CEO Azran Osman-Rani (also a competitive Ultimate Frisbee player and dedicated marathon runner!) about how he used innovation to take AirAsia X to new heights, and why innovation is important to any business.
What: Azran Osman-Rani: Innovation in the Airline Industry
When: Wednesday, February 6th: 8pm MYT | 7am EST | (Check time in your zone)
Where: Twitter hashtag #CrowdChat
Who to Follow/Panelists: @AzranOsmanRani @lplus, @crowdasia, @rskemps
We will be asking Azran some questions like:
* How does AirAsia X set itself apart from other low-cost, long-haul carriers?
* Who are you marketing to and how? Does AirAsia X attract a specific type of customer?
Do you have any questions you would like us to include? Share them via a comment below with your Twitter handle and we will be sure to include your question during the open Q&A.
So join us- Wednesday, February 6th: 8pm MYT | 7am EST | (Check time in your zone)
(Read about our previous crowdchats here)