Packaged grocery brands operate in highly competitive markets. Crowdsourcing innovation and customer engagement are vital for CPG/FMCG brands.Read More
Clive has worked with Crowdsourcing Week on sourcing and creating content since May 2016. With knowledge and experience gained in a 30+ year marketing career based in London, UK, he operates as an independent crowdfunding advisor helping SMEs and startups to run successful crowdfunding projects, and with wider social media and content marketing issues.
Articles by Clive Reffell
The Top 10 reward crowdfunding projects on Kickstarter and Indiegogo showcase the incredible diversity and creativity crowdfunding has unleashed.Read More
Internet of Things involves interconnected devices and systems from household items to industrial machinery. Crowdtesting is valuable for testing IoT.Read More
Space exploration and exploitation provide tremendous opportunities for crowdsourcing innovation. Here are examples of how it can play a significant role.Read More
Crowd testing enables products to be tested in real world situations, by a crowdsourced on-demand global workforce, using multiple devices.Read More
The future of crowdsourcing will be shaped by technology such as AI, blockchain, and the gig economy. Or, is it the other way around?
The emergence of new technology in artificial intelligence (AI), blockchain, and the gig economy is likely to continue shaping the future of crowdsourcing.Read More