Explore how the b2b creator economy is shifting from marketing channel to co-innovation engine, and what it means for open innovation strategy.
cocreation
Any way in which an organization allows consumers to submit ideas, designs or content, often to a product or service design process
How Crowdsourcing Is Reshaping Critical Infrastructure Systems
Crowdsourcing is far more than microtasking or crowdfunding, and is embedded deep within systems people depend on without realizing they sustain them.
Data Ownership: the Truth About Decentralized AI & Data Cooperatives
You generate data that trains AI without your knowledge, consent, or reward. Decentralized data ownership and data cooperatives provide solutions.
20 AI Tools for Solo Creators Powering Studio Quality Content
AI tools for creators have transformed what were once bedroom livestreams or one-person vlogs into hybrid production studios and content factories.
10 Crowdsourcing Ideas To Fix Real Customer Problems
Crowdsourcing ideas are full-on madness. Yet somehow, the perfect answer finds its way through the unpredictable madness, and is exactly why it works.
Introducing 5 Creator Economy Advertising Platforms You Should Know
This blog covers five of the smaller, specialist creator economy advertising platforms: BILI Social, 90 seconds, Billo, MOFILM, and Hashtag Paid.
Theme of the Year 2025: “The Age of Augmented Collaboration”
The Age of Augmented Collaboration, where human ingenuity and emerging technologies converge to redefine how we collaborate, create, and innovate.
Co-creating Content Through Crowdsourcing Really Boosts Valuable Diversity
Content is the cornerstone of digital communication. Co-creation through crowdsourcing content boosts diversity by accessing collective intelligence.
4 Inspiring Campaign Ideas That Would Help You Crowdsource Your New Fashion Project
Launching a new fashion project can be daunting, but crowdsourcing can support you. Check out these four crowdsourced fashion campaign ideas
How Crowdsourcing Supported Digital Transformation at Five Famous Companies
Five examples of global companies successfully utilising crowdsourcing on their path to digital transformation through co-creation and collaboration.
How LEGO Used Crowdsourcing to Achieve 21st Century Success
Crowdsourcing examples such as LEGO show how corporates can gain ideas from people who lack business experience but are keen brand supporters.
Top 5 Toy Innovations Crowdsourced by LEGO IDEAS
The LEGO IDEAS initiative encourages fans of the toy to submit designs for new themed sets. Here are some top examples of crowdsourced toy innovations.
Trends You Need to Know in the Creator Economy
This Crowdsourcing Week blog explores the Creator Economy, its current state, and what the future trends mean for content creators and innovators.
The Power of Crowdsourcing in Citizen Journalism: Informing the World
Crowdsourcing Week explores the power of crowdsourcing in citizen journalism (aka crowdsourced journalism) and its impact on the way news is disseminated and consumed.
Humanizing your brand through crowdsourcing
Humanizing a brand enables a better customer experience, builds a sense of community, fosters a more personal connection, and boosts brand loyalty.
How To Connect Social Media Influencers With Brands That Fit
Influencer marketing is a hot topic. BILI is a social commerce platform that simplifies the process of connecting influencers with brands that fit well.
What is Open Innovation?
Open innovation is a process that goes beyond an organization’s own research and development resources and enlists the support of outside help
The Key Proposition and Value of Crowdsourcing: a Podcast with our Founder and CEO
The availability of low cost, high speed, low friction communications has enabled the value of crowdsourcing to make it an increasingly important activity in a wide range of business sectors. It has disrupted and altered the way we think about creating value. The...
Why ask your future customers only once about new product development, not twice?
More and more firms have begun practicing the consumer-centric approach to new product development (npd). As part of this approach, firms use sophisticated market research to identify unmet customer needs that could be converted into successful consumer products. Now,...
Reasons Why Corporate Businesses Turn to Rewards Crowdfunding
Major corporations use reward crowdfunding to check on customer interest and demand before a retailer stocks a new product, or a manufacturer produces it,
Crowdsourcing Leverages the Power of Collective Consciousness
The Virtual Crowd Summit attendees on September 17 heard insights covering Collective Consciousness from a true collection of global experts. This article recaps the key issues the speakers covered regarding the benefits, demands and procedures of pulling together...