The Key Proposition and Value of Crowdsourcing: a Podcast with our Founder and CEO

Written by Clive Reffell

May 3, 2021

Value of crowdsourcing podcast

The availability of low cost, high speed, low friction communications has enabled the value of crowdsourcing to make it an increasingly important activity in a wide range of business sectors. It has disrupted and altered  the way we think about creating value. The creative sector and heritage organizations are already actively embracing the advantages and opportunities that crowdsourcing can offer them from collective curation and project finance to problem solving and content sourcing.

Tim Wright is co-founder of twintangibles, a Scottish based management consultancy, and an advisor at XpoNorth Digital. Hear his interview with our founder and CEO about what inspired Epi Ludvik to establish the Crowdsourcing Week brand, and how the BOLD Awards emerged. Epi sets out the key proposition and value of crowdsourcing, with examples drawn from the creative and heritage sectors.

Resources/articles mentioned in the podcast:

Crowdsourcing Week

Building Inspector

By the People

Carlo Artti – Drone using Architect


We Are Watching

About Author

About Author

Clive Reffell

Clive has worked with Crowdsourcing Week on sourcing and creating content since May 2016. With knowledge and experience gained in a 30+ year marketing career based in London, UK, he operates as an independent crowdfunding advisor helping SMEs and startups to run successful crowdfunding projects, and with wider social media and content marketing issues.

You may also like

Unleashing the Power of the Crowd for CPG and FMCG Brands

Unleashing the Power of the Crowd for CPG and FMCG Brands

Packaged grocery brands operate in highly competitive markets where innovation and customer engagement are key. In various markets these products are often referred to as CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods). Whatever the product sector...

Humanizing your brand through crowdsourcing

Humanizing your brand through crowdsourcing

Crowdsourcing is a powerful tool to help humanize a brand, which enables a better customer experience. By involving audiences in a range of business processes and initiatives it’s possible to build a sense of community, foster a more personal connection, and boost...

The largest superpower? Crowds, and here is why

The largest superpower? Crowds, and here is why

With greater diversity also comes a greater collective intelligence Crowds can be a powerful force and can influence the outcomes of many events. Harnessing crowd power in business can bring disproportionate benefits. Unlike employees, a randomly drawn crowd does not...

Speak Your Mind


Submit a Comment

Your email address will not be published. Required fields are marked *

Time limit is exhausted. Please reload CAPTCHA.

Join Our Global Community

You have Successfully Subscribed!