Eugene Ivanov

Eugene Ivanov writes about open innovation and crowdsourcing. He has just published his first book, “We the People of the Crowd…”, a collection of real-life stories about crowdsourcing derived from his personal experience of working with corporate and nonprofit clients.

Articles by Eugene Ivanov

Why ask your future customers only once about new product development, not twice?

Posted by Eugene Ivanov | Apr 9, 2021 | cocreation, Crowdsourcing

More and more firms have begun practicing the consumer-centric approach to new product development (npd). As part of this approach,...

In Transparency We Trust: Why Transparency and Trust Are Crucial for Crowdsourcing

Posted by Eugene Ivanov | Jul 14, 2020 | Crowdsourcing, Open Innovation

Have you heard about Edelman Trust Barometer? This is a popular trust and credibility survey conducted annually by Edelman...

What is Crowdsourcing, and How Can it Add Value to Your Enterprise?

Posted by Eugene Ivanov | Apr 9, 2020 | Collective Intelligence, Crowd Tasks, Crowdsourcing

Since the 2004 publication of James Surowiecki’s highly influential book, The Wisdom of Crowds, the idea that large groups of people...

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Eugene Ivanov

Eugene Ivanov

Articles by Eugene Ivanov

Why ask your future customers only once about new product development, not twice?

In Transparency We Trust: Why Transparency and Trust Are Crucial for Crowdsourcing

What is Crowdsourcing, and How Can it Add Value to Your Enterprise?

Most Recent Posts

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