Creative Crowdsourcing Gives Endless Possibilities To Brands Worldwide

Written by Vicky Todiwala

Creative What makes the consumers go gaga over brands? The attitude that brands sell. There was a time when attitude selling was a myth but today with changing trends and over exposure of media plus with the world becoming a much smaller place, people have changed and so have brands altered their strategies .

There is always a quotient of more to offer, call it stiff competition or the need of the hour, finally the consumer is the king by default. Innovation as a tool never fails and day by day brands are approaching their target group with intelligent means and mediums. One such new age medium would be ‘creative crowdsourcing’; well the internet today provides infinite opportunities to strike the right kind of chord with consumers.

But the trick is, indirectly approaching untested grounds without getting too edgy. Secondly tapping the right target group while they are young, now this assures brand loyalty when the target group procures the purchasing power. Creative crowdsourcing adds an extra thrust and efficiency to the revenue engine of the brand. Mentors and brands from all arenas were showcased and their creative needs were exceptionally met with panache and zeal.

Talenthouse India is proud to have hosted projects for brands like Tropicana, Pepsi, Bacardi, Clean and Clear, Opium, Micromax, Airtel, Nerolac, ZOD! Clubwear ,BIG FM, MAMI Film Festival, Cinthol, Kurkure, to name a few. Mentors like Metallica, Shaan, Rocky S, Anita Dongre, PonyVerma provided on-ground opportunities to winners from the Artist Community.

Creative crowdsourcing at a Global Scale is gaining momentum and it’s just the beginning of a new dimension with endless possibilities ready to be explored by brands worldwide.

Crowd Sessions Corporate Crowdfunding
Don't forget to share this post!
About Author

About Author

Vicky Todiwala

Vicky Todiwala is the social media & community manager at Talenthouse, India and always stoked about creative crowdsourcing in all genres of art, fashion, film, photography and music.

You may also like

The Crowdsourced World of Freelancing and Remote Working in 2025

The Crowdsourced World of Freelancing and Remote Working in 2025

The freelancing and remote working future of work has already arrived for a large number of the online white-collar workforce. According to the World Economic Forum’s Future of Jobs report published in October 2020, 84% of employers are set to rapidly digitalize...

Speak Your Mind

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Time limit is exhausted. Please reload CAPTCHA.

FREE EBOOK:
A Practical Guide to Cutting-Edge Innovation

FREE EBOOK:

A Practical Guide to Cutting-Edge Innovation

What to do first (before starting an innovation project)... and how to avoid the common mistakes!
How to implement a LONG TERM innovation strategy with predictable costs
Why you don't need to rely on R&D for innovation initiatives and more...

E-BOOK on it's way to your inbox!