Crowdsourcing

Discover the impactful ways crowdsourcing – the practice of engaging a ‘crowd’ or group for a common goal, often for innovation, problem solving, or efficiency – is being applied on many different levels and across various industries.

How Can Crowdtesting Accelerate Innovation?

How Can Crowdtesting Accelerate Innovation?

Crowdtesting is a method of gathering feedback and testing products or services by utilizing a large group of testers, often referred to as a "crowd." These testers can be sourced from a variety of sources such as online communities, marketplaces, or through social...

What Does The Future Hold For Donations Crowdfunding?

What Does The Future Hold For Donations Crowdfunding?

Donations crowdfunding has already made a significant impact on the way people support charitable causes. Driven by social media and online platforms, it allows individuals and organizations to access a wider audience of potential donors and has made it easier for...

Ethical Crowdsourcing

Ethical Crowdsourcing

What ethical considerations should businesses keep in mind when using crowdsourcing? Much is written about the benefits of crowdsourcing for businesses. They include access to people with specialist skills at only the times they are needed, and indeed any extra pairs...

Innovation in the Age of AI

Innovation in the Age of AI

The strategic importance of AI technology is growing exponentially across industries and shows no signs of slowing down. Many businesses are exploring and investing in new solutions to stay competitive in the age of AI — from banking using AI to crunch big data, to...

Crowdsourcing Benefits for Grocery and FMCG Brand Owners

Crowdsourcing Benefits for Grocery and FMCG Brand Owners

The various ways that crowdsourcing can be used for the benefit of organisations in an ever wider range of industries and service sectors continues to grow. The number of platforms that can provide guidance, the number of organisations that have used crowdsourcing,...

Top Crowdsourced Inventions In Recent Times

Top Crowdsourced Inventions In Recent Times

It was an article published by the Harvard Business Review that stated: “In practice, most crowdsourcing initiatives end up with an overwhelming amount of useless ideas.” Everyone’s entitled to their own opinion, though we thought we’d outline some of the top...

How can your business take advantage of the Creator Economy?

How can your business take advantage of the Creator Economy?

The meteoric rise of ChatGPT has taken the tech world by storm. It has thrown a spotlight on the whole generative AI sector, and disrupted the creator economy. Let's just be clear what we mean by the Creator Economy: it refers to the business of supporting and...

What is the future of Prize Challenges?

What is the future of Prize Challenges?

Prize challenges have become increasingly popular as a way to spur innovation and solve complex problems in various industries, including technology, healthcare, environment, and social impact. In the future, organisations may use more data and analysis to design...

Training AI and Deep Learning with Crowdsourcing

Training AI and Deep Learning with Crowdsourcing

Crowdsourcing can be a useful way for training AI and deep learning models by harnessing the collective intelligence and abilities of a large group of people. The general idea is to outsource tasks that would otherwise be performed by a small group of experts to a...

What is the Role of Crowdsourcing in Web3?

What is the Role of Crowdsourcing in Web3?

Crowdsourcing in Web3 refers to the decentralised process of obtaining goods or services from a large, undefined group of people via the internet, rather than from traditional employees or suppliers. The role of crowdsourcing in Web3 is to empower individuals and...

How Crowdsourcing Supports Entrepreneurs

How Crowdsourcing Supports Entrepreneurs

Crowdsourcing supports entrepreneurs by helping them to be more efficient, effective and successful in developing and growing their businesses. It supports entrepreneurship in several valuable ways, including validating and improving an initial idea, generating...

Using Crowdsourcing to Develop Ideas and Test IoT Products

Using Crowdsourcing to Develop Ideas and Test IoT Products

Crowdsourcing has been used in the development of the Internet of Things (IoT) in a variety of ways, including gathering data, testing and improving products, and generating new ideas. Some examples of big companies that have used crowdsourcing in the development of...

How Brand Experts Can Deliver Extraordinary Customer Service

How Brand Experts Can Deliver Extraordinary Customer Service

Few people in developed economies remain untouched by the gig economy. Whether that’s directly through working in it (like 3 in 20 of UK working adults), receiving deliveries at home, taking an Uber or something similar, or working with an outsourced service provider....

UK Equity Crowdfunding Platform Backs Startups in India

UK Equity Crowdfunding Platform Backs Startups in India

Our Head of Content, Clive Reffell, caught up with the co-founder and director of CrowdInvest, Nakul Garg. It is a new cross-border equity crowdfunding platform that will begin trading in the UK in Q4 2022. Nakul is creating a win-win: through Crowdinvest, Indian tech...

Development of Prize Challenges for Crowdsourcing in the Metaverse

Development of Prize Challenges for Crowdsourcing in the Metaverse

The use of AR/VR technology in online gaming has given more people than any other experiences an idea of being in the metaverse. It’s an immersive 3D world of interaction, taking place in any designated or chosen location. AR and VR tech is already transforming...

Outsourcing Customer Support to Crowdsourced Brand Advocates

Outsourcing Customer Support to Crowdsourced Brand Advocates

Customer communications can sometimes make or break a brand. Good customer support helps retain prime customers, it can change the opinions of people who complain, it can up-sell to boost revenue, and provide feedback for the rest of an organization to better...

Decentralization and Deglobalization

Decentralization and Deglobalization

Crowdsourcing Week’s Theme of 2022 I believe 2022 will be a pivotal year for how we live and work, and for many aspects of the crowd economy. Decentralization and deglobalization deliver a more even distribution of power in society, and it’s our theme in 2022. There...

A #1 Business Model of the Decade: the Crowd Economy

A #1 Business Model of the Decade: the Crowd Economy

Almost two years ago Peter Diamandis, the entrepreneur perhaps best known for being founder and chairman of the X Prize Foundation, wrote his prediction of seven business models that will capture and dominate the 2020s. At the top of his list was the Crowd Economy....

Top 5 Crowd Testing Platforms

Top 5 Crowd Testing Platforms

To succeed in today's global market and create positive brand awareness there is an increasing need for organizations to improve user experience of their websites, apps and other software. Helping companies to launch their websites and mobile apps to the public...