crowd economy

Crowdsourcing Week Interview with Ted Rubin

Ted Rubin is the CSMO at Collective Bias. He also sits on the advisory board of Crowdsourcing Week. Ted is terribly passion about building relationships. He makes it a point to consistently drive this point whether in the boardroom, on Twitter or speaking to...

4 Ways to Attract the Best Crowdsourcing Talent

Most decision makers look upon crowd-work as a cost savings and it most certainly can be. But if the only goal is to get your shiny new widget built as inexpensively as possible, then you will get just that -- a cheaply made shiny new widget. Now, while cost savings...

4 Reasons You Should Use Crowdsourcing

How many times have you said it? How many times have you said -- “only if I had two more people,” “only if I had a bigger budget,” “only if I had more time.” These are all common statements that plague companies of all different sizes. You understand this better than...

Education for All (EFA) Uses Crowdsourcing to Solve Issues

There is no limit to the incredible -- positive -- impact that crowdsourcing has on any one opportunity. Crowdsourcing can be used to solve the most mundane of projects -- to building the most advanced armored personnel carrier for the US military. Education for All...

Let DARPA Tell You Why You Need the Crowd

Do you still have doubt or uncertainty in the application of crowdsourcing? I hear the arguments all the time -- “there are no standards,” “there is no accountability,” “are they skilled labor,” etc. And in all honesty they are not stupid questions. They are...

The Crowdfunding Bill Will Help Startups

Today is the day that the crowdfunding ecosystem in the US rejoices -- more specifically startups and small businesses. President Obama will sign the Jumpstart Our Business Startups (JOBS) Act into law. The law allows non-accredited investors to invest in startups --...

Josh Soskin Creates a Chevrolet Volt Commercial

It seems that one of the main benefactors of crowdsourcing is the artisan -- specifically filmmakers and photographers. iStockPhoto was one of the first platforms to first be anointed as a crowdsourcing platform. And since 2006 there seems to be a steady uptick in...

Heinz Ketchup Crowdsourcing its New Slogan

So I am a big fan of Heinz Ketchup. I mean, I really like Heinz -- it’s a staple in my household. And while I don’t “Like” them on Facebook -- I think they have taken a bold step in asking its consumers for slogan ideas. Why is this such a bold step? Heinz is using...