James Watt is the co-founder and former CEO of the BrewDog craft beer company. From the outset, he stressed he would not rely on advertising in the manner of established “boring” beer and lager brands, and set out to crowdsource media coverage through a series of...
Australian journalist and founder of WikiLeaks, Julian Assange, is at last a free man. But at what cost? Seven years of living in a converted office in the Ecuadorian Embassy in London, UK, and more than five years spent in the high security Belmarsh Prison in south...
The phrase "connected work" refers to a work environment or system where employees, tools, processes, and technologies are seamlessly integrated to enhance collaboration, communication, and efficiency. It involves creating a networked workplace where various elements...
Crowdsourcing professional quality creative work through specialist platforms has become a popular way for major brands and organisations to tap into a global pool of creative talent. These platforms allow brand marketers to outsource their creative needs - such as...
Harnessing the power of artificial intelligence (AI) and crowdsourcing in the context of patents and intellectual property (IP) offers innovative approaches to streamline IP management and IP research processes, enhance accuracy, and democratise IP management,...
Predicting which startups will succeed is inherently difficult. There have been studies showing AI models trained on vast datasets achieving up to 90% accuracy in predicting startup success. This suggests AI can be a valuable tool for equity crowdfunding investors....
Involving customers in charitable initiatives is a powerful way for brands to build a personal connection and foster a sense of community. As we discussed in a previous article, crowdsourcing in this manner also humanizes a brand, demonstrating a company's commitment...
Crowdsourcing has become a pivotal strategy in the development and enhancement of artificial intelligence, particularly for models like ChatGPT. By leveraging the collective intelligence and diverse expertise of a vast pool of crowdsourced contributors, ChatGPT...
Before looking into ways that creating a successful crowdfunding project can be automated, it is probably best to identify what the key elements of a crowdfunding project are. Traditionally, financing a business, project or venture involved asking a few people for...
Cybersecurity breaches are a growing concern for businesses worldwide. Whether they result from malevolent external attacks, malicious and disgruntled employees, or employees falling for scams, the financial impacts and other reputational damage can be significant....
Real estate crowdfunding offers a chance for retail investors to be involved in the property market without the hefty upfront costs of buying a whole building, and then without the requirement to maintain any part of a building. Real estate investments can be made...
Crowdsourcing data annotation is the process of breaking down tasks like labelling, tagging, or categorizing data into smaller bits and distributing them to a large online workforce. These workforces typically work on the tasks through a crowdsourcing platform, which...
With the current value of Bitcoin sitting above $60,000 (up 228% on its closing price 12 months ago on May 11 2023), there are increasing signs of its wider acceptance, easier ways to buy and sell it, and a growing ecosystem for people to actively use it rather than...
Crowdsourcing can be a powerful tool for retail and e-commerce businesses to leverage the collective intelligence and creativity of their customers, plus the broader online community. Few brands have exploited its benefits to the degree of the LEGO toy company. It...
Equity crowdfunding is an alternative business finance model that began in the UK with the platforms Crowdcube and Seedrs (rebranded in July 2024 as Republic Europe). Economies were reeling after the 2007-9 global financial crash, and banks had much less inclination...
Crowdfunding has become a popular way for artists to raise funds for their creative projects, bypassing traditional galleries and patrons. A more recent development has been the opportunities for everyday retail investors to include part-ownership, also referred to as...
In the ever-evolving landscape of Enterprise SaaS, innovation is the key driver of success. One approach that has gained significant traction is the integration of crowdsourcing, the dynamic method that taps into the collective intelligence of a diverse group of...
Buying shares in privately-owned businesses is a risky and a relatively illiquid investment. Early critics of equity crowdfunding as an alternative source of early-stage business funding were keen to point out the long time scales that investors in startups would have...
In January 2024 we were excited to announce this year's theme “The Age of HI + AI” which will see the fusion of human intelligence with machine capabilities, propelling us into new frontiers of collective intelligence. This Crowdsourcing Week blog takes a look at...
The term Web3 refers to the next generation of the internet, where applications are built on top of blockchain networks and smart contracts. Greater introduction of blockchain technology in the Web3 equity crowdfunding model has the potential to make a significant...
Crowdsourcing can be a powerful tool for decentralization because it allows for the distribution of tasks and decision-making to a large group of people, rather than relying on a centralized authority. The benefits of crowdsourced decentralization include a greater...
Equity crowdfunding is an alternative finance model that leverages the power of the internet for owners of privately-owned businesses to raise funding by offering shares. At the same time, it allows private investors to buy equity in businesses that they believe are...
We can look forward to a deeper partnership between human and artificial intelligence in 2024. Collective intelligence will increasingly solve complex challenges that require both AI’s pattern recognition abilities and a deep human understanding. Take our post “Why is...
In January 2024 we set our theme for the year of unleashing collective intelligence through the fusion of AI and human intelligence (HI), particularly in regard to creating datasets to train AI. We said we would delve into the heart of this theme to unravel the layers...