Hi! We are Michael and Bonnie, the founders of the world’s largest wine brand. Did you know that we used crowdsourcing to build Barefoot Wine? Sure, it wasn’t called “Crowdsourcing” back then, but it was the secret to our success! If Necessity is the Mother of...
Crowdsourcing
Discover the impactful ways crowdsourcing – the practice of engaging a ‘crowd’ or group for a common goal, often for innovation, problem solving, or efficiency – is being applied on many different levels and across various industries.
HeroX: the Social Network of Prize Challenges
Finding the right talent to solve your problem can be difficult. Crowdsourcing helps you access a global pool of on-demand talent, helping to make innovation efforts less expensive, easier to manage and of better quality through leveraging the ever-expanding 'Power of...
Building Smart Cities Step By Step
55% of the world’s 7.7 billion people already live in urban environments, and this figure is rising fast. With the simple act of a footstep, Pavegen’s smart flooring sustainable energy system enables people to physically participate in the sustainable development of...
The Growing Gig-Economy Spurs Demand for Online Payment and Banking Services
With young people finding it increasingly hard to find quality and meaningful work, more and more are turning to the gig-economy. Although this form of work can be unpredictable, stressful and at times downright precarious, and offers no traditional employee benefits...
The Influence of Crowd Technology on Democracy
We live in changing times in which high levels of human migration to developed countries has generated a resurgence of nationalist, populist politics. A more confrontational political landscape is fuelled by deliberately misleading news, and social media anonymity has...
Prize Competitions Part 3: Choosing the Appropriate Crowd to Compete
This is the third part in our three-part blog series on prize competitions. In Part 1 we shared the power of prize competitions. Part 2 helped you understand what makes a successful prize competition. Now, we will give you some insight on how to choose the appropriate...
Prize Competitions Part 2: Success is in the Design
This is the second part in our three-part blog series on prize competitions, or prize challenges as some people prefer to call them. In Part 1 we shared the power of prize competitions as a means to generate open innovation solutions, and thus accelerate R&D. In...
Prize Competitions – Part 1: The Power of Prize Competitions to Accelerate R&D
This is the first part in a three-part blog series on using prize competitions, also called prize challenges. In this Part 1 we share the power and benefits of prize competitions. In Part 2 we will help you understand what makes a successful prize competition. And in...
5 Simple Questions To Ask Your Crowdsourcing Platform
Crowdsourcing is a great way for an organization to generate external input, particularly when it faces a new challenge. Benfits include tapping in to specific areas of interest or expertise that don’t exist within your own organization; getting input from...
Crowdsourcing is Unlocking Billions of Dollars in Primary Industry
Crowdsourcing and open innovation are starting to be recognised within primary industry as effective ways to validate concepts at low risk, solve complex challenges, find new innovative suppliers and automate work. As a consequence, new industrial leaders are emerging...
Being BOLD in Crowdsourcing
It’s easy to forget that the Internet was once all open. Rather, the Internet has been in a continuous cycle of highly-structured portals and free-flowing information. The initial platforms, like BBS boards , gave way to walled gardens like America OnLine . AOL’s...
“In order to have a breakthrough, you have to break something”
I wish I had come up with that line, but I must give credit to Joe Polish . It neatly sums up the times we’re living in, where the pace and scale of change are disrupting many established business models and social norms, and admittedly causing some damage to what...
Bold Open Innovation Sparking Both Business and Social Impact
Open innovation is a term coined by Henry Chesbrough in his 2003 book, “ Open Innovation: The new imperative for creating and profiting from technology ”. Open innovation assumes that valuable ideas can come from inside or out of the company and can go to the market...
Global Corporation is BOLD Enough to Disrupt Itself
We’re getting increasingly used to witnessing the commercial disruption taking place due to mass digital connectivity giving rise to new business models. In many instances it’s where existing players in a market place come under threat from newcomers who have torn up...
Being Bold in Online Experience and Engagement
Just two decades ago, the worldwide web was an uncharted universe. It was so unmapped, companies became billion-dollar brands based on organizing it. Netscape, one of the world’s first widely adopted browsers, turned company co-founder Marc Andreessen into the new...
Searching for the Boldest Citizen Scientist
For centuries, science has been the pursuit of amateur, self-funded and self-motivated scientists: Sir Isaac Newton, Benjamin Franklin, Charles Darwin and Thomas Edison – to name just a few. However, in the first half of the 20th century, science became dominated by...
Overcoming Barriers to Adopt Innovation Crowdsourcing
Managing change within an organization is never easy since a company is essentially formed by people, and people are not usually easy to change because of cultural factors (the culture of the country, the industry, the company itself, and so on). The ennomotive...
Rise of the Machines – How Crowdsourcing Solutions are Solving Problems for the Robotics Industry
Follow the news today and you’re likely to read something about how crowdsourcing is aiding advances in the robotics industry. This week alone we’ve seen stories concerning robots entering the healthcare industry, further advances in self-driving car technology, and...
Being BOLD in Open Innovation
The past decade has raised the bar in open innovation, particularly the last year. As celebrated at the Crowdsourcing Week 2018 global conference, we’ve recently maximized the power of the group and pushed scientific and technical ideas to their potential. Or have we?...
How to Use Crowdsourcing to Improve Your Content Marketing
No matter the scale of your business or the specific nature of your target audience, content marketing has a huge role to play in your overall advertising strategy. However, you may not have unlimited resources to allocate to content marketing, or maybe you may want...
Food Sharing App Tackles $1 Trillion Annual Wastage
A third of all the food produced in the world is thrown away. It represents an annual value of $1 trillion, and in the UK half the food is wasted in the home. It’s one of our planet’s greatest problems. There are millions of people who don’t have enough,...




















