Crowdsourcing

Discover the impactful ways crowdsourcing – the practice of engaging a ‘crowd’ or group for a common goal, often for innovation, problem solving, or efficiency – is being applied on many different levels and across various industries.

Astronomers Welcome All to Identify Stars in Andromeda Galaxy

Astronomers are inviting the public to search Hubble Space Telescope images of the Andromeda galaxy to help identify star clusters and increase understanding of how galaxies evolve. The new Andromeda Project, set to study thousands of high-resolution Hubble images, is...

NASA Turns to the Crowds For New Website Ideas

NASA.gov is looking for change and is turning to its users for input. NASA has opened up a forum on the platform Ideascale. An innovation platform, for collaboration, Ideascale can help bring out the best ideas from your customers and stakeholders by giving them a...

Canada Tourism Turns to 35 Million Directors for Travel Video Ad

The Canada Tourism Commission wanted to bring a fresh perspective to its "Visit Canada" pitch and they turned to the team that knows Canada best - Citizens. The Canadian Tourism Commission (CTC) challenged 35 million Canadians to capture their country on film - and...

The Power of Crowds: Why Should We Listen.

Everyday we come across examples that demonstrate the power of crowds. It is evident that crowd-cooperation comes naturally to the human race and this is a potential that we have only just begun to experience. What happens when crowds co-innovate? They are able to...

A Framework for Political Crowdfunding

The recent presidential election in the United States was the most expensive race in history, with Mitt Romney and Barack Obama spending about $1 billion respectively on their efforts to win the White House. While both candidates raised hundreds of millions of...

Open Innovation: Needs versus Opportunities

Too often, open innovation initiatives at big companies focus on needs – and needs only. You have a specific challenge to solve, you write up rfp’s and you reach out in your network. Solving problems is an important element of open innovation and it can bring lots of...

Threadless to Host ‘Make Our Day’ Event

Threadless is coming to Singapore to party with you on Nov. 10!  Join Threadless founder Jake Nickell & Threadstaffers Josh & Craig for a few hours of artistic awesomeness. Meet the founder, check out local artists' work, show off some Threadless designs, rock...

ImageBrief: Stop Searching for Stock Images

ImageBrief is revolutionizing the way we source stock images. The "endless browsing" of search results stops here. Now, you submit a brief and let a creative crowd of professional photographers respond to your request. You only see the photos that meet your filter...

The Crowd has Spoken: NYC Marathon Cancelled Amid Public Outburst

The New York City Marathon, which has run every year since 1970, including in 2001, two months after Sept 11 has been cancelled, in wake of the havoc and distress caused by Superstorm Sandy. Public displeasure over the fact that critical resources could be diverted to...

A Timeline That Shows How Big Brands Use Crowdsourcing

A Timeline That Shows How Big Brands Use Crowdsourcing

  A couple of days ago, eYeka presented the first visualization of the use of crowdsourcing by brands over time. This interactive timeline, called Crowdsourcing by World's Best Global Brands shows how the use of crowdsourcing has exploded since the early 2000's....

4 Examples of Revolutionary Crowdsourcing Projects

4 Examples of Revolutionary Crowdsourcing Projects

The crowdsourcing -- work process -- has been getting a great deal of attention. In part, crowdsourcing can thank Jeff Howe for all this attention. But to be clear crowdsourcing has existed well before Howe coined the phrase. I can argue that crowdsourcing has existed...

Video: Speaking with USAID’s Stephanie Grosser About Crowdsourcing

Yesterday we spoke with Stephanie Grosser -- Communications Specialist -- for USAID. We spent the large part of our conversation discussing crowdsourcing. This was an interesting conversation. USAID used the crowd to locate USAID Development Credit Authority (DCA)...

Crowdsourcing Contest Reveals the Hilton Brand

Crowdsourcing Contest Reveals the Hilton Brand

French reserachers Lobre & Lebraty say that the value of crowdsourcing lies in the innovativeness of ideas and in the authenticity of contributions. This post is about a specific case where crowdsourcing is being used by a company to get authentic market feedback...

Infographic: Crowd-Powered Collaboration for Your Business

Crowdsourcing - a phrase that has become more regular in many marketing and business conversations. But as with many movements, although it's been talked about for years, it's still not being fully embraced by many businesses. It's understandable as there are certain...

4 Suggestions for Building User-Generated Content

Every business needs content in order to be found in search, and to differentiate them from the competition. Without quality, helpful content (and lots of it), you’re lost in a school of fish that are all the same color. Who’s going to find you? Who’s going to pick...

Lucien Engelen: Crowdsourcing & Healthcare — The Future!

Who Is Lucien Engelen I am very excited to say that tomorrow will be our 2nd CrowdChat. And we will be speaking with Lucien Engelen -- Director of Radboud REshape & Innovation Center. Engelen is passionate about healthcare. And what I find most impressive is that...

How the Use of Crowdsourcing is Empowering the African Citizen

911 Data Collection 240 million phone calls are made to 911 in the U.S., every year. The number in Europe is probably higher. The number in most African countries is impossible to ascertain. 911 and its variants across the globe are an old example of crowdsourcing...

Max Sidorov Social Maverick or Just a Nice Guy

So what has not been said or covered by the media when it comes to Max Sidorov. Some call him a saint, others call Max a hero but Karen Klein just calls Sidorov -- “a nice guy.” Personally, as a father and son, I would just like to shake his hand and buy him a beer or...

Our Interview With François Petavy, CEO of eYeka

eYeka leverages the world’s creativity to enable organizations and people to create a better future together --eYeka And eYeka has worked with companies such as P&G, Kraft, Coca-Cola, Unilever, Danone, Hyundai and Microsoft --  to generate new ideas. Presently,...

How the World’s Top Brands use Creative Crowdsourcing

How the World’s Top Brands use Creative Crowdsourcing

Interbrand's ranking of the 100 Best Global Brands ranks some of the most famous brands in the world based on "all the many ways in which a brand touches and benefits its organization - from attracting and retaining talent to delivering on customer expectations"....

Liza Alert Uses Crowdsourcing To Find Missing Children

There is no better use case for crowdsourcing than leveraging the power of the crowd to find abducted children. And this is the core mission of LizaAlert.org. There is nothing more terrifying for a parent than realizing that your child is not where you left him or...

Andy Zynga of NineSigma Talks About NineSights

I first spoke with Andy in early May and he was educating me on open innovation. And on June 5th, NineSigma launched the first open innovation social media destination, NineSights. I was very curious about NineSights so I decided to reach out to Zynga to learn a bit...