Crowdsourcing informative news and blog

Main image for a Crowdsourcign |Week blog on the b2b creator economy

Learn How B2B Brands Co-innovate Best In The Creator Economy

Explore how the b2b creator economy is shifting from marketing channel to co-innovation engine, and what it means for open innovation strategy.

Will Pressure from the Crowd Help Improve Your Health?

You can use your smartphone to find a local ATM, but what if you need a defibrillator? Lucien Engelen shows us online innovations that are changing the way we save lives, including a crowdsourced map of local  defibrillators. Via TED, Lucien Engelen is a technologist...

Metrics and Open Innovation: What Should We Measure?

This is a difficult topic. There is definitely some in the adage of “if you can’t measure it, you can’t manage it”. However, I have seen too many examples in which smart people get side-tracked on what really matters – the output – as they try to develop metrics in order to satisfy executives further up in the system.

Crowdsourcing Conference Brings Early Adopters Together

The Future of Crowdsourcing is Poland’s first conference on April 12 demonstrated the impact and potential of crowdsourcing for marketing to a full capacity audience. Crowdsourcing Week teamed up with MillionYou, Poland’s premier crowdsourcing platform for marketing to produce the event.

New Tools Aid Boston Bombings Investigation

Copley Square in Boston is now a crime scene after the tragic bombing at one of the most iconic sporting events of our time – the Boston Marathon. And hundreds and thousands of people – runners, spectators, law enforcement officials and even passerby’s are all witnesses – with mobile devices.

R&D & Innovation Has Never Been Closer to Customers: Irene Ng

Irene Ng (@Ireneclng), Director of @WMGwarwick International Institute for Product and Service Innovation, answered questions about value & markets in the digital economy during the April 12 #CrowdChat hosted by CrowdsourcingWeek.com (@crowdweek)

Publication To Detail & Organize Crowdfunding Developments

The European crowdfunding market is an exciting place to be in. Crowdfunding as a new way to finance business, creative or social goals is revolutionizing the way businesses, artists or even the government thinks about financing. With this new opportunity, comes a...

Potential of Crowdsourcing in Advertising

One of the professional hazards of working in the Brand building industry is that, you’re extremely sensitive to advertising.

The fact that it is all around and can range from anywhere between awesome to depraved is unsettling enough to push you off your rocker. The upsides of course being that you learn pretty much constantly.

Road to Singapore: Warsaw to Host ‘The Future of Crowdsourcing’ Conference on April 12

The Future of Crowdsourcing is Poland’s first conference devoted solely to the potential of crowdsourcing for marketing purposes.

It will feature a number of Polish and international speakers who will discuss issues such as the implementation of crowdsourcing on various stages of the marketing process, the open companies of the future and media disruption through crowdsourcing.

Wil Merritt, Zooppa CEO, on Crowd Creativity as a Brand Resource

Zooppa is the global social network for creative talent. It partners with companies to bring its community members opportunities to create great ads for leading brands. We interviewed Wil Merritt, the CEO of Zooppa on how the company is helping brands and its advocates come together.

When Crowdsourcing Doesn’t Work

When Crowdsourcing Doesn’t Work

Crowdsourcing is a great tool for solving problems, but just like any other tool–it doesn’t solve everything. As the saying goes, when all you’ve got is a hammer everything starts to look like a nail. Crowdsourcing will never be the one-all solve-all...

EdTech in Latin America: Three Trends to Watch

When it comes to technology’s education-related potential, it is largely the populations of developing economies who stand to benefit the most. This is certainly the case of Latin America, where the edtech market had a stellar 2012 and is poised to have an even better 2013.

Should We Really Keep Politicians Away From Scientists?

Sir Paul Nurse has ‘weight’ when it comes to science. His position is the head of The Royal Society in the United Kingdom and in an address in Melbourne he suggested that we need to keep politicians away from scientists: “It also emphasizes the need to keep the science as far as is possible from political, ideological and religious influence,” he said. And I’m wondering whether he is right? Should we really be keeping these areas separate?

Startups: Get Ready for a Global Stage

Are you getting ready for our startup challenge? Hurry! The application deadline is in less than three weeks away. Your startup will be on a global platform with exposure from Crowdsourcing Week – the first global conference on open innovation, crowdsourcing and crowdfunding